I decided to pick Friday because I knew ahead of time that I will be going out during the evening, exposing me to advertisements and billboards. As I turn my alarm clock off I walk into my bathroom and notice brand names and symbols surrounding me. The red and white toothpaste tube with the Colgate logo that is so ingrained in me is the first thing I notice every morning. I then glance at my deodorant which shows off the unmistakeable white bunny logo of Playboy. After a shower and getting dressed I make my way into the kitchen where I reread all the advertisements on the back of my favorite cereal Captain Crunch. I look over at the Fruity Loops box so I can reassure myself that I can complete the puzzle on the back, again. As I ride to school I smirk as I notice the 20 foot long Spartacus poster on my way to school and begin to recap my favorite scenes from the show. As I start to fall asleep I decide to try to guess car companies in order to stay awake, I spot Audi, BMW and Porsche. At school I see my fellow students, who are in fact are all walking advertisements for AIS. Every class that day I would try to see if the majority of the students used an Apple computer or a different kind of computer, the consensus was Apple. On my way home I fall asleep as usual. As I get home I turn my computer on just to be flooded with advertisements and special offers. I take a nap before my Shabbat dinner at my grandmothers. After I wake up I take a shower and head to the closet where I shuffle through my clothes deciding which brand I should wear, I grab an HNM shirt. Our topic of conversation at the dinner table was sparked as my sister laid down her Iphone on the table. My grandmother insisted about how revolutionary it was as my uncle tried to back up all the Blackberrys on the table.
It boggles me how much a simple logo can affect what you think about or what you talk about. These things become such a normal habit that they become engrained in our heads unnoticeable, for the good or for the bad. I look forward to see what kind of brands are revealed in my next log or what brands are re-revealed.
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ReplyDeleteZilka i think your Reflection was welll done , one of the things that gave me a full imagine and kinda scared me was the part where you mentioned that "us students are in fact a Walking advertisements of AIS" and that i think is very true and that is why i disagree with wearing school shirts.
ReplyDeleteTal I think that your post is very deep and insightful. I enjoyed reading about your daily routine(that surprisingly included wearing Playboy deodorant). I enjoyed reading this entry mainly due to the smooth style of writing.
ReplyDeleteGood job friend.
Tal your writing is so vivid and it really painted an image in my head what your day was truly like. You are a very good writer :)
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